Start Up or Start Looking for an Social Media Agency? Here's What You Need to Know!

 

If you’re looking to start a business or see your company grow, then you’ve probably heard about agencies. In fact, many new freelancers consider starting their own business a necessity in order to gain the experience and skills they need to start getting their freelance career off the ground. That being said, many freelancers aren’t sure how they should approach starting their own agency. Do they go with a traditional agency or do they go with a more digital model? How much money do they want to spend? Should they only work with other freelancers or should they look for opportunities outside of their area of specialty as well? Read on to learn more about starting an agency versus starting your own business.

What is a startup agency?

            A startup Social media agency is an organization created to help people start their own businesses. It’s often a combination of a broker and an agency, but other types of participants may also be involved. The organization acts as a broker to connect startups with clients, providing assistance such as providing start-up assistance, managing contracts, and connecting clients with talent. The startup agency functions as an intermediary between the startup and the clients, serving as the point of connection between the two parties. It provides assistance such as help with financing options, establishing a workforce, marketing plans, access to capital, and more.

 

What is a freelance agency?

            A social media agency NYC is an organization that provides services exclusively to freelance workers. It may be a single location or an online platform. A typical freelance agency has a team of professionals that act as representatives for its clients. The agency provides a variety of services, including but not limited to, management, billable hours, on-site work, and project management. Freelance agencies differ from startups in that the latter are usually operated as a for-profit business. Because of this, many experts recommend that freelancers avoid becoming members of agencies and join freelance network associations instead. Many members of these associations are voluntarily affiliated with the network and are not required to work for compensation.

 

The pros of starting your own business

            You decide what you need to do. No one else has to do it for you. The pros of starting your own business in Social media are that you can tailor your services to fit your unique needs and you can choose to work for yourself or for an agency. If you decide to work for an agency, you’ll likely make more money, as commissions are only taxable to the account holder.

 

The cons of starting your own business

            There’s no guarantee that you’ll be successful. If you decide to go it alone and start charging for your services, there’s a chance that you won’t be successful. You’ll need to find a niche that’s relatively unknown and has a low competition and you’ll also need to be financially stable so that you can sustain yourself and your family. If you don’t have these pieces of paper, it can be hard to succeed as a freelancer.

 

How to choose between a traditional or digital agency

            There are advantages and disadvantages to both types of agencies. One of the biggest advantages of a traditional agency is that they typically have offices all over the world and can connect you with clients in any sector you choose. You’ll also likely work with other freelancers in your field who’ve also worked for traditional agencies and can provide you with insights and advice. On the other hand, some freelancers find that working with a traditional agency is more beneficial as a mentor-type relationship develops, where the agency acts as your sounding board and source of ideas. Working with a traditional agency also means that you’ll need to accept their representation when possible, unless you want to work directly with the client.

 

Summing up!

            The question of whether to start your own agency or work with a traditional one is a tough one. The pros of starting your own business are that you can tailor your services to fit your unique needs and you can choose to work for yourself or for an agency. There’s also the fact that you can work without being connected to a boss, which can be a lifesaver if you’re the type of person who likes to control your own destiny. In addition, many agencies are run as a for-profit business, so if you decide to go that route you’ll likely be making more money. Finally, working with a traditional agency can be beneficial as a mentor-type relationship develops, where the agency acts as your sounding board and source of ideas. Working with a traditional agency also means that you’ll need to accept their representation when possible, unless you want to work directly with the client.