Is Content Writing and Marketing Hard?

 

This question is very interesting to me!

 

“Anything that you do not know or are not clear about is Difficult/Hard”

Now what makes it Difficult:

1.         Approaching it - Many people start creating content about what they do and the reality is, no one is interested in that. There is a lot of content that organizations produce which goes into the gutter of ignorance.

2.         Content Ideas - In the beginning, everyone gets viable ideas for their content and then starts the struggle of brainstorming ideas but not finding many valuable ones. SEO is playing a huge role and impact on digital marketing agency NYC.

3.         Organizing content - Every business blooms only when you organize it well, the same is with content. Create a content calendar with your ideas and share them with your team. Ask them for suggestions.

4.         Fear of Experimenting - You need to try and test the content you have written… Post it and see what responses you receive. You will find a correct direction only when you know the ones that are not correct.

5.         Poor Research: Research sounds like something very expensive to all of us. But it's something that you should do beginning every quarter. Who is the audience for research? Your salesperson/Sales team, Your existing customers/Your competitor's customers. Or you can try any 8 people who possibly can be your customers.

The solution to the above problems:

Foundation:

•           Figure out your Buyer Persona (who are they, what is their age, what do they do, How many are they Approximately, etc.)

•           Find out the Top 10 Most Profitable Keywords. Based on the audience (Buyer Persona)and their requirements use tools such as Google or Hubspot to find them out.

•           Based on the above steps and your business do a thorough research of your competition and create a Content Calendar for 2–3 months. It will set your grounds straight to move forward.

•           Do the above steps so that they are written above.

Attract:

•           Create content that speaks to your audience about their problems and gives them a solution. This will help you set yourself as an expert and thought leader in your industry. Software development company handles issues on web platforms.

 

•           Keep your social media activity at least 1 per day minimum no matter what industry you are in. Share content about your industry from everywhere. Let the social channels also know how much you care about your customers and the industry.

•           Write content on forums and top publications for free and create backlinks to your site through a call to action.

I don't want this post to be a very lengthy and unnecessary philosophy.

Message me here on Quora and I will share some free links and free courses which will help you do it better yourself.

 

Content Marketing is owning, as opposed to hiring media. It's a marketing strategy to attract more customer to our digital marketing agency and  maintain customers by consistently creating content to change or increase consumer behavior

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